Anatomy of a Successful Email Program (Part I)

Let’s briefly talk about the elements for a successful email program…

Firstly… you need people on your list.

A big “duh” but this can be one of the most problematic parts for people.

You don’t necessarily need to add new traffic on an ongoing basis if you’ve got a good core list…

And if you’ve got multiple tiers of price points.

Some folks don’t have a wide range of prices, like an ecommerce company might not…

But a company with info products could have a $50 product and a $5k product.

It just helps you scale and grow if you want to continue adding new buyers and moving them up your value ladder.

There are a bunch of ways to find people to join your list.

A topic for another time (like the free Zoom call I plan to do this month).

Stay tuned because in future emails…

I’ll get more into the other elements you need for a successful email program…

All based on my experience helping my clients make millions through email alone…

And soon I’ll schedule the Zoom so we can chat about it live.

For now, hit reply and send me your questions on email marketing.

-RCD