- Damn Good Emails, LLC
- Posts
- I’ve been saying this since 2018 😅
I’ve been saying this since 2018 😅
I’ve been saying this since way back in 2018…
But folks still don’t want to hear it:
👏 It’s not your ESP…
👏 It’s not your segmenting…
👏 It’s not some “open rates” hack…
It’s the copy.
Always has been. Always will be.
Messaging is the lever.
The reason people open, click, and buy.
And if your emails aren’t pulling in the sales you want…
It’s probably not a tech problem…
It’s a messaging problem.
You pick a 3-email sequence from your choice of…
Welcome
Promo
Re-engagement
I write them.
You send them.
You make dough.
It’s that simple.
I’m not gonna do a 5 hour, 100-point email audit…
Or try to crack open your computer & peer down with a magnifying glass to look at all the tiny technical details.
Just simple, pure copy that sells.
Spots are already getting claimed…
And I’m capping this at just a handful of folks this week.
Or just reply “email” and I’ll send the details.
-RCD