The secret to better email

Gimme 2 margaritas & I'll tell you...

This is one of my all-time favorite marketing principles or ideas…

From the father of advertising…

“The best ideas come as jokes. Make your thinking as funny as possible.”

-David Ogilvy

Not funny like cheap punchlines and clown noses.

Funny like… honest…

Unexpected…

A little weird.

The kind of email that makes your reader say:

“Wait… did they really just say that?”

And then…

They click…

Because they want to know more.

You notice how most emails sound like the writer’s applying for a job?

Or giving you some disclaimer from HR?

Meanwhile, the best emails that make you click…

They sound like someone texting a friend after two margaritas.

🎵 Gimme two margaritas, Imma sell ya some stuff… 🎵

So if you’ve been wondering how to actually get more clicks and sales from your emails…

Try being a little funnier…

A little weirder…

A little more you.

That’s what makes people open, read, and buy.

– RCD

P.S. Doors are closing in a few days to grab your 3-email sequence (written by me).

It’s the simplest way to turn your list into money…

And right now it’s still available.

Not for long though.

Book your sequence here: