Your list is working

There’s no reason to overhaul an email list until something breaks.

That’s the intuitive (and common) line of thinking, anyway.

But the real danger isn’t when things fall apart…

It’s when they’re just good enough.

– Opens are steady
– Sales are coming in
– Promos are going out
– Automations are running

Everything looks fine.

But that’s exactly how “under leverage” hides:

🟡 Your best customers slowly fade away…and no one notices… until it’s too late…

🟡 Some subscribers get hammered with emails, others fall through the cracks…

🟡 Everyone gets the same offer, whether they’ve spent $20 or $2,000…

🟡 And your “email strategy” becomes just… this week’s promo slapped together.

Sure, it’s working.

The emails make money.

But a few simple, strategic tweaks…

And you could be pulling 2x-3x the profit from the exact same list.

Your list isn’t broken.

It’s ready for someone like me.

You’ve already done the hard part…

Now it’s time to make it work harder.

Reply with “unlock” and I’ll show you a few high leverage changes to unlock the upside you’ve been sitting on.

P.S. I’ve got space for 3 brands in May.

If you’ve got a list that’s working “fine” but you know it could be doing more…

I’ll build a short promo to help pull out that hidden profit.

No retainer, just a simple short-term setup (or we’ll figure out something that makes sense).

Reply “email” and I’ll let you know if I can help.